Friday, 27 September 2013

Marketing Coordinator Al Jaber Group - UAE

Job Description

-Applying marketing strategies such as the 4Ps marketing mix: Price, Product, Promotion and Price for launching new products of MEET in the GCC
- Responsible for all Marketing and Communication (MarCom) activities for MEET

- Handle all marketing and communication for Shell Lubricants products as per the MEET –Shell distributorship agreement

B2C
1.Plan and control budget assigned to B2C marketing activities
2.Monitor and track the accuracy of CPT reports with the support of sales team
3.Responsible on activities related to Market Census and market drill
4.Support sales team in implementing agreed marketing activities that goes in line with the annual marketing plan
5.Responsible of the implementation of the distributor loyalty program with retail channel
6.Prepare, manage and implement all BTL promotions and campaigns at the distributor’s level, covering the full assigned geography
7.Execute, track and monitor consumer, trade and any other marketing promotions launched in the market. Providing updates to shell account manager
8.Develop and share ideas to support business growth
9.Help and support sales team in increasing fast fits and workshops customers (IWS model)

B2B
1.Plan and control budgets assigned to B2B marketing activities
2.Generate and monitor the leads management activity to support pipeline fill activities
3.Work with sales team on determining the top 5 big 5
4.Track and Provide Monthly Update on the OWL
5.Work with shell team in planning and organizing the seminars and exhibitions for focus sectors in the market
6.Work with DSM on Value selling preparation and monitoring

Skills

Knowledge:
- University Degree holder
- Marketing background with Focus on MarCom
- Agency background preferred

Experience:

- Not less than 5 years experience in Marketing, Product Development
- Experience in launching new products

Skills:

- Strong communication skills
- Strong language skills, fluency in English and Arabic
- Analytical skills
- Expert in MS Office
- Presenting statistical data

Education

University Degree holder



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